Careers

At Market Lane, we put our hearts and souls into sourcing and roasting exceptional coffees that delight our customers every day. Our goal is to make great coffee accessible and exciting, and easy to brew and enjoy. We have been roasting in Melbourne/Naarm since 2009. With an emphasis on exceptional quality coffee, environmentally sustainable practices, ethical and transparent relationships, and community participation and support, Market Lane actively works to create a future in which good coffee is good for everyone – from the individuals and communities that produce the coffee to the team members who roast and brew it through to the customers who drink and enjoy it.

Market Lane Coffee is an equal employment opportunity company. We’re committed to fair and equitable treatment for all employees and prospective employees. We value and respect the diversity of our workforce, and we are committed to providing a supportive and healthy work environment that is free of discrimination, harassment and bullying.

If you don't see a role that suits you, please feel free to reach out at jobs@marketlane.com.au, we'd love to hear from you.

Marketing Manager

We're looking for a creative and authentic Marketing Manager to connect with and grow our community in meaningful ways, while bringing to life what we do (and why we do it). This role is responsible for leading marketing strategy across our digital channels and in our retail shops, with a strong focus on the online performance of the business. It requires someone who thinks holistically about our purpose, values and the customer experience – from how people discover us online or in-store, to how we meaningfully engage and communicate with them. In this role, you will balance strategic thinking with hands-on execution and work closely with multiple teams across the business to ensure our marketing activity and communications are thoughtful, consistent and effective.

What You'll Do

In this role you will be joining a values-led business, where marketing plays a meaningful role in connecting people to coffee, producers and place.

Responsibilities include:

Leading Market Lane’s overall marketing strategy, by developing and executing integrated campaigns online and in our shops.
Driving the performance of our online channels, including website, emails, social media, paid advertising and search.
Optimising and managing content across the website and working with our web developers to improve the customer experience and conversion.
Managing our content calendar and digital marketing strategies, through working with our creative team and digital agencies to build brand awareness and drive revenue.
Overseeing our brand storytelling and communications that bring our values to life. This includes everything from planning and directing photoshoots, to working with our graphic designer and copywriter to create meaningful and engaging content for our audience.
Seeking out and nurturing brand partnerships and collaborations that align with our ethos.

What We're Looking For

A hands-on marketer who combines creativity with strategic thinking. You’re commercially minded, have great attention to detail and comfortable moving between strategy, execution and analysis. You’re passionate about connecting with customers authentically, building brands with purpose and creating campaigns that matter.

Key Requirements:

Proven experience in a marketing role with responsibility across both digital and offline channels
Strong understanding of e-commerce, websites, email marketing and paid media
Experience planning and executing integrated campaigns across multiple touchpoints
Confidence working with data, reporting and performance metrics
Experience working alongside creatives to produce valuable content
Excellent written communication skills and a strong sense of brand and tone.
The ability to collaborate across teams while running projects end-to-end
An interest in food, coffee, sustainability and thoughtful brand-building
Experience in Shopify, Klaviyo, Asana/Later (or similar content management software) is highly desirable

Location and Hours

This is a permanent full-time position based at our Head Office and Roastery in Brunswick East.

Why Work at Market Lane

Market Lane Coffee is an established, values-led business dedicated to sourcing, roasting and sharing exceptional coffee - sustainably, responsibly and transparently.

We care about our team and invest in creating a culture that is positive, collaborative and supportive. We invest in training and development and provide all staff with a coffee beans allowance (and free coffee all day), access to a Mental Health Fund and paid volunteer work to give back to the community.

We're committed to celebrating great coffee, using business for good, and helping our communities flourish. We're looking for someone whose values align with ours: transparency, exceptional quality, community, and sustainability. If these principles guide your work and you're passionate about building brands with purpose, we’d love to talk to you.

Instructions to Apply

Please forward your current resume and cover letter to jobs@marketlane.com.au Applications close Wednesday 18 February.

Notes for Applicants

We are so grateful for the time and effort it takes to apply for employment; we thank you for your consideration of this role. Please take note of a few things before applying:

Please note that resumes without a cover letter may not be acknowledged or considered.
We are looking to hire someone as an employee and are not considering agencies for this role. Because of this, we will not be responding to consultant or agency applications.
This role requires the applicant to be Melbourne based. If you are not located in Melbourne, we will not be considering your application.
To be eligible to apply you must have full working rights in Australia.